Blog -

Nov / 21

CINNABON IS BACK IN TURKEY

Melike Nur Koç / Scarletmedia Digital Marketing 0

Cinnabon is back in Turkey after a long break. Brand opened its first store in Akasya Shopping Mall. The store, which received great interest in a very short time, welcomes their guests in Akasya on a daily basis. They are inviting everyone who wants to experience this exquisite delight to the Cinnabon store. Cinnabon picked […]

Nov / 21

INTIMISSIMI INTRODUCED THEIR NEW COLLECTION

Melike Nur Koç / Scarletmedia Digital Marketing 0

Intimissimi recently introduced its new collection. Ads featuring Sarah Jessica Parker, the face of the collection were greatly received on social media. Most noteworthy part of the collection introducing new products, has been 5 different look of Sarah Jessica Parker. Scarlet Media, the digital marketing agency of Intimissimi for many years, successfully managed all these […]

Nov / 18

CALZEDONIA’S NEW CAMPAIGN “LIGHTS OFF! TIGHTS ON!”

Melike Nur Koç / Scarletmedia Digital Marketing 0

Calzedonia’s new collection was recently introduced. Julia Roberts is the face of the collection, which mainly consists of socks. The Collection, which also includes Julia Roberts’ personal choices, was welcomed with unprecedented interest since its inception. The brand’s digital marketing plan in Turkey this year was structured by the advertising agency Scarlet Media. For years, […]

May / 08

Next Generation Ford 3543T was shot by Skyrocket in Dubai

Can Gokceatam / Scarletmedia Digital Marketing 0

Ford Middleeast’s new generation Ford 3543T Truck was filmed on April 2018 in Nad Al Sheba, Dubai. Ford team contacted Skyrocket on March to brief our team for this very unique product film production project, which had to be finalized before Ford Dealers Meeting scheduled for April on Bab el Shams. Pre-production: Before creating the […]

Oct / 09

A Snake’s Tale Coming Back to Life…

Kıvanç Kılıçer / Scarletmedia Press Release 0

Greenwich Watches, one of the pioneering companies of the watch industry in Turkey for the last 30 years, hosted a glamorous launch. Thuja Jewel’s “Snake” collection featuring a snake theme was introduced at Le Baron Restaurant in Zorlu Center. Amongst guests of Selim Sapan and İhsan Sapan, owners of Franck Muller and Perrelet’s exclusive distributor […]

Jun / 14

Baume & Mercier Istanbul Classic – Hill Climb event was held on June 10th

Kıvanç Kılıçer / Scarletmedia Press Release 0

Scarletmedia was responsible for Digital PR of its long-time client Baume & Mercier’s Hill Climb II event. Hill Climb II event was held in Şile on June 10th with attendance of various celebrities from sports, business and social circles. As with last year’s event, this one was sponsored by the Swiss luxury watch brand Baume […]

May / 23

Google Attribution is a free and easy way to evaluate marketing efforts

John Mannes / TechCrunch Dijital Pazarlama 0

At Google’s Marketing Next conference, the company is announcing a new beta for Google Attribution, a free tool for examining the role that different marketing strategies play in customer purchasing decisions. Regardless of device or marketing channel, Google wants Attribution to be a home for evaluating marketing campaigns. By creating a tight loop between strategy, […]

Mar / 02

Ritson: P&G’s Marc Pritchard has made the biggest marketing speech for 20 years

Mark Ritson / Marketingweek.com Digital Marketing 0

Marc Pritchard is not a big man. There is no definitive reference to his actual height in any of the extensive bios of Procter & Gamble’s chief brand officer but, if I had to guess, I’d say he stands about 5’11” in his stocking feet. On Sunday, however, Pritchard cast a very long shadow across […]

Nov / 17

From Insight to Action: How Data-Driven Marketing Is Supporting Big Decisions

Cansu Bilkay Digital Marketing 0

Data analytics can work wonders. Highly datadriven organizations are three times more likely to report significant improvement in decisionmaking, according to PwC research. Yet, 62% of executives still rely more on experience and advice than data to make decisions. Why? We all like to believe in our own instincts, but while that may be natural, […]