Digital agency is an agency that provides strategic direction, creative design, and technical development for screen-based products and services to their clients. It must be a full-service digital communication partner that delivers branding, development, marketing, media production, and analytics solutions to brands.
Digital Agency specializes on branding, marketing, advertising, SEO, SEM, retargeting, content production, email marketing and many other online services. An online agency must also have a coding knowledge for web site production, SAAS and email marketing.
Branding with Digital Agency
Your brand is your business. So when it comes to shaping perception, having a strong digital agency as your partner will help you connect with users in a crowded digital space. At Scarlet, one of the leading digital agencies Turkey, we build digital-ready brands that are authentic, memorable, and deeply attuned to their audiences. We position your brand in the marketplace with our branding solutions, shape feelings surrounding your brand and convert users into advocates who would champion your brand.
As a part of our branding solutions, Scarlet, first helps your brand to define who you are and how to express your pros. We first organize discovery sessions to get to know your key stakeholders and to get an in-depth look at your business objectives. Then, like any other digital agency, we carry out market research to understand the marketplace, Finally, we create a visual identity for your brand and a plan for how your brand will evolve.
Building Brand Strategy
Building a brand identity has always required strategic clarity. But today, great branding requires an unwavering focus on fostering authentic connections as you navigate changing touch-points, platforms, and trends. At Scarlet, a digital agency in Dubai and in Turkey, our branding strategy focuses on three points: being true to your core, connecting with your customers, distinguishing your brand from your competition
For established brands, Scarlet takes feedback from key stakeholders, such as users, customers, boards of directors and management to create a strategy that better positions you in the marketplace. This often includes brand definition, naming, tagline development, design, and implementation.
Marketing with Digital Agency
The ability to reach consumers at every stage of their journeys has helped social media become the most powerful factor in their purchasing decisions. Social media has accelerated the speed of culture, and your brand’s ability in keeping up with pace of this environment is central to its long-term success. It is the reason our team at Scarlet uses data and insights to drive quality of the content we create and the efficiency of the messages we build.
With this as our basis, we are able to forge memorable emotional connections that increase results across earned, owned and paid channels. As a digital agency, we provide a range of social services to help you directly market your offerings through online media.